Tuesday, 19 May 2015

Product Feeback

As my product for Bath News & Media reaches it final stages, I have asked for some feedback from my peers and teachers to that I can see whether my product has reached the requirements of the brief.

I sat with James, my lecturer and he looked through the links on my brief, commenting on the positive aspects of each one as well as the steps I could take to boost my grade to the next level. The main way to do that will be to include some more core information on the blog posts for the first couple of written assignments. This way I can make it clear exactly why I chose to develop my final product in the way I have.



To review my poster, I printed it then presented it to four members of my peer group along with a table, one side reading positives and the other reading negatives. I asked them to look at the poster and together, write their comments in the boxes on the table.


The feedback I will take on board from their comments will be to separate the text out more and make sure the correct bleed is applied to the document so that I don't have a white border around the edge and so that the poster fills the whole page. As you can see above in the image of my printed poster, the bleed hasn't been applied.


After adjusting the text so that it's more spaced out and clearer to read, I changed the print settings so that I can see the cutting lines, this means that when I cut along those lines my poster will have a clean finish and the image will fill the whole page. Here is the outcome, the peer group feel as thought the small improvements make the poster complete.


I sent my peers links to both of the videos I made, asking them to comment their opinions on each one and also specify which one was their favourite.

Comments on the longer video without jump cuts:

Comments on the shorter video with jump cuts: 
The majority of my peers preferred the longer video which was my original idea, they liked how the shots were more detailed and varied. However the jump cut video was popular with some of my other peers as they preferred the faster pace and the length of the video was more appealing because it takes less time to watch.

Overall I don't see a stand out favourite in the videos, I will discuss this in my presentation and suggest that the Bath Chronicle's YouTube channel contains a variety of video styles as different people engage in different things. Sticking with one video theme may get tedious.

To review the Instagram account I held a focus group where I showed three members of my peer group the online version of the Bath Chronicle Instagram account and I did a screen recording to capture their opinions in real time. I also showed them the mobile version just so that they could get a feel for the way it will look on both platforms.



The feedback was all extremely positive. My peer group think that it's a great way to engage the target demographic and it works really well on the mobile app which is what most people access Instagram on. They liked the competition and how the account still has a link to the news site.

The only criticism is that that the link in the bio looks quite long and messy so it would be worth looking into a URL shortener or something along those lines to make that area look more clean as it's right at the top of the page.

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